10 Best Call Center Coaching Software (2025)

Richard James

Richard James

Director of CX, Web | AmplifAI

Updated On:

September 4, 2025

10 Best Call Center Coaching Software (2025)
10 Best Call Center Coaching Software (2025)

Contents

Contact Center AI Buyers Guide

Great call center coaching is the difference between high-performing agents and costly turnover, which is why many contact center leaders are turning to call center coaching software in hopes of improving performance.

But without the right solution, even well-intentioned coaching programs fail to build consistent skills or drive lasting behavior change.

Why? Because coaching can’t just be a recurring calendar event, it has to deliver real agent development.

And major obstacles stand in the way of effective coaching:

  • Lack of time: Managing escalations, scheduling, and reporting leave little room for hands-on coaching.
  • Data overload: Insights are scattered across systems, making it hard to know what to coach, track, and whether it improved agent behavior.
  • One-size-fits-all coaching: Without AI-driven insights, training isn’t personalized for agent success.
  • Lack of recognition & engagement: Gamification and rewards tools and strategies are missing or detached from coaching strategies.

Tacking on an “AI coaching feature” (which is more like GPT prompts) to assist in coaching agents, isn't the same as having a true call center coaching solution.

The problem? Surfacing insights isn’t the same as developing people.

The best call center coaching software isn’t a bolt-on, it’s purpose-built to guide agent development, enable managers, and create repeatable coaching success across the contact center.

In this guide, we compare the 10 best call center coaching software platforms of 2025, including their features, what makes them effective, what sets them apart, and how to choose the right fit for your team.

This guide will cover:

Editor’s Top Pick: AmplifAI ranks #1 for call center coaching software in 2025 thanks to AI-enabled approach to call centre coaching and its unified platform that connects QA, performance data, and recognition directly into AI guided coaching workflows.

Recognized in the 2025 CMP Research Prism Report as a leading Automated QA and Performance Management vendor, AmplifAI aligns coaching directly to the insights that matter, improving agent behavior, team engagement, and service quality across the contact center.


Compare the 10 Best Call Center Coaching Software Platforms

Compare the 10 best call center coaching software platforms of 2025, based on depth of call center coaching software features, evaluation criteria, coaching functionality, AI integration, and real-world adoption across contact centers and BPO teams.

While some call center coaching platforms include performance-related metrics, this guide is focused specifically on call center coaching software, not broader call center performance management tools.

Links in the table will take you to the full review for each brand.

Rank Software Call Center Coaching Software Overview
1 AmplifAI Ranked #1 for AI-enabled call center coaching software, AmplifAI is the only unified performance management platform that integrates Automted QA (AQA), coaching workflows, gamification, and recognition into a single system. With next-best actions and coaching effectiveness measurement, AmplifAI empowers team leaders to coach agents strategically rather than relying on automated prompts.
2 Genesys Genesys incorporates call center coaching software within its comprehensive CCaaS platform, offering real-time agent assistance and coaching workflows for enterprise contact centers.
3 CallMiner CallMiner transforms conversation analytics into actionable coaching insights through its Eureka Coach module, analyzing 100% of customer interactions to surface coaching opportunities.
4 Verint Verint leverages AI-powered bots and workforce engagement tools to automate coaching workflows, delivering real-time behavioral guidance and performance optimization.
5 Observe.AI Observe.AI provides AI-powered call center coaching software, combining real-time guidance with post-interaction analytics and conversation intelligence capabilities.
6 Cresta Cresta's call center coaching software specializes in real-time AI guidance and performance insights, helping agents improve customer interactions in the moment.
7 LevelAI LevelAI enhances call center coaching through AI-driven conversation intelligence, providing real-time assistance and comprehensive agent performance analytics.
8 Balto AI Balto AI focuses on real-time agent assistance and coaching guidance, delivering dynamic prompts and compliance monitoring during live customer interactions.
9 MaestroQA MaestroQA combines call center coaching software with quality management workflows, offering structured coaching templates and performance tracking capabilities.
10 Convin.ai Convin.ai offers AI-driven conversation intelligence with coaching elements, focusing on call monitoring and basic performance insights for contact centers.

AmplifAI Named Leading Automated QA & Performance Management Provider of 2025

AmplifAI recognized as a Leading Contact Center QA and Coaching Software provider in the 2025 CMP Research Prism Report.
AmplifAI Named Leading Automated QA & Performance Management Provider of 2025

AmplifAI was recognized as a leading Automated QA and Performance Management software provider in the 2025 CMP Research Prism Report, an independent evaluation of 17 platforms based on innovation, implementation, and customer impact.

Several vendors featured in this call center coaching software comparison guide also appeared in the CMP report, which evaluated platform strengths across 10 key investment criteria, including:

  • Integration with coaching and performance workflows
  • Support for QA automation and compliance
  • Measurable improvement across service and engagement metrics

The CMP Research Prism Report includes insights directly aligned with coaching-led QA, agent development, and scalable performance enablement.


What is Call Center Coaching Software?

Call center coaching software is designed to help team leaders improve agent performance through structured, consistent coaching.

Depending on the platform, coaching software may include tools for tracking goals, analyzing performance trends, capturing coaching notes, and tying recognition to improvement.

More advanced solutions go further, using AI to unify data across systems, modeling high performer behaviors, and connecting QA, performance, and coaching into a single, cohesive workflow.


Types of Call Center Coaching Software

types of call center coaching software
There are 5 distinct types of call center coaching software.

Not all call center coaching software is built the same. Some coaching platforms are purpose-built for team leader and agent development, others bolt on coaching features as an afterthought.

The table below shows the different types of call center coaching software and example vendors.

Coaching Software Type What It Does Example Vendors
AI-Enabled Coaching Platforms AI-Enabled Coaching Platforms provide AI-driven coaching insights, next-best actions, coaching effectiveness scoring, performance analytics, structured coaching templates, and automated coaching triggers. AmplifAI
Unified Performance Management Platforms Unified Performance Management Platforms include integrated coaching workflows, gamification systems, recognition programs, automated QA scoring, quality management dashboards, KPI tracking, role-based analytics, workforce management integration, and multi-channel performance monitoring. AmplifAI
AI-Only Coaching (Automated Prompts) AI-Only Coaching platforms deliver direct-to-agent coaching through real-time prompts and automated suggestions during customer interactions. Balto, Cresta, Observe.ai
CCaaS/Enterprise Platforms with Coaching Add-Ons CCaaS/Enterprise Platforms with Coaching Add-Ons offer coaching capabilities as secondary features within broader contact center infrastructure solutions. Genesys, Verint
Quality Management Tools with Coaching Workflows Quality Management Tools with Coaching Workflows link QA evaluations to coaching processes through scorecards and feedback forms. CallMiner, Convin, LevelAI, MaestroQA

AI-Enabled vs AI-Only Call Center Coaching Software

While evaluating call center coaching software vendors, it's important to understand the difference between AI-enabled and AI-only coaching approaches.

2 types of AI Coaching AI Enabled and AI Led
There are 2 distinct types of AI in call center coaching software, AI-led and AI-Enabled.

1. AI-Enabled Call Center Coaching Software

AI-Enabled call center coaching software empowers team leaders with data-driven insights, coaching recommendations, and effectiveness tracking. The AI analyzes performance patterns, identifies coaching opportunities, and provides next-best actions to help managers conduct more targeted coaching sessions. Human coaches remain central to the process, using AI to enhance their coaching capabilities rather than replace them.

2. AI-Only Call Center Coaching Software

AI-only call center coaching software uses AI to coach agents through real time prompts, replacing human-led coaching by providing direct feedback, recommendations, and interactions with call center agents.

The table below compares how each AI-type functions as a coaching software in your contact center.

Attribute AI-Led Coaching AI-Enabled Coaching
Role of AI Acts as the coach—delivers agent-facing suggestions, often with limited context. Supports the coach—surfaces insights that help leaders deliver more personalized, effective coaching.
Human Leadership Minimal, AI tries to replicate coaching tasks. Central, humans remain in control of coaching strategy and delivery.
Limitations Lacks empathy, situational awareness, and agent trust. Best for compliance nudges. Depends on quality data and strong leadership, but preserves the coaching relationship.
Best Use Case Routine reminders and static scripting environments. Coaching programs that value growth, engagement, and personalization.

Call Center Coaching Software Features

Call center coaching software features vary dramatically between platforms. The table below has the core features and capabilities alongside example vendors.

Coaching Software Feature What it Does Example Vendors
Automated Follow-up and Recognition Workflows Triggers post-session actions such as follow-up tasks, progress tracking, or recognition messages when KPIs improve, ensuring coaching momentum is maintained and success is reinforced automatically. AmplifAI, Cresta, Verint
Coaching Effectiveness Scores Measures how effective each leader's coaching is by correlating session outcomes with agent performance trends over time, providing visibility into which coaching approaches drive the best results. AmplifAI
Coach the Coach Actions Analyzes coaching patterns and outcomes to recommend improvements for managers, helping leaders increase their own coaching effectiveness. AmplifAI
Coaching Forms and Templates Provides pre-built or customizable coaching templates that ensure consistent session structure, note-taking, and action capture across the organization. AmplifAI, Genesys, MaestroQA, Verint
Integrated KPI Data Connects directly to operational systems (QA, CRM, WFM, speech analytics) to provide unified performance views, eliminating the need for manual reporting. AmplifAI, CallMiner, Genesys, Verint
Next Best Coaching Actions AI analyzes performance data across roles to surface the most impactful next steps. In the coaching context, it prioritizes interventions against high-performer personas, focusing manager time on the development areas most likely to drive KPI gains. These data-driven nudges also connect with gamification and recognition tools to reinforce momentum. AmplifAI
Performance Trend Visualizations Displays KPI and scorecard data in visual dashboards, making it easier for leaders and agents to understand performance shifts and improvement areas. AmplifAI, Cresta, MaestroQA, Observe
Personalized Learning Integration Links coaching outcomes to eLearning modules, LMS platforms, or microlearning content, ensuring agents receive targeted training tied to their coaching plans. AmplifAI, Verint
Quality Management and Coaching Integration Integrates QA evaluations directly into the coaching platform so leaders can act on evaluation insights and close the feedback loop faster. AmplifAI, Genesys, MaestroQA, Verint
Self-Coaching Capabilities Enables agents to view their own KPIs, completed sessions, and feedback, supporting ownership of their improvement journey and reducing leader workload. AmplifAI
Real-Time Agent Assist (RTAA) Delivers in-the-moment guidance directly to agents during live customer interactions. Prompts may include compliance reminders, next-best responses, or knowledge surfacing, helping agents adjust in real time. Sometimes referred to as in-call coaching, this supports immediate interaction quality rather than long-term development. Balto, Cresta, Genesys, LevelAI, Observe, Verint

Call Center Coaching Software Evaluation Criteria

features of call center coaching software
Call center coaching software evaluation criteria

Use these evaluation standards to compare call center coaching software platforms and select the right solution for your contact center.

Coaching Software Evaluation Criteria Why It Matters
AI-Driven Coaching Actions Coaching can't be just a calendar event. Call center coaching software should surface coaching opportunities automatically and recommend next steps for managers.
Smart Goal Setting Goals need real performance data and peer benchmarks, not arbitrary targets. Smart goals stretch agents without setting them up to fail.
Coaching Effectiveness Visibility You need to see how well coaches perform and whether their efforts actually improve agent behavior and outcomes.
High Performer Modeling Coaching starts with clear success definitions. Call center coaching software should model top-performer behaviors for development templates.
Integrated QA + Coaching Workflow QA insights only matter if they lead to action. Call center coaching software needs to embed QA directly into coaching workflows.
Structured Coaching Templates Consistent coaching at scale requires standardized frameworks aligned to KPIs and behaviors.
Recognition in the Coaching Loop Recognition reinforces coaching success. Software should tie wins and progress back to coaching sessions.
Scalability Across Roles & Regions Coaching should scale across teams and sites without custom builds, whether you have 50 agents or 5,000.
Speed to Coach for Busy Managers Call center coaching software tools need to make it fast and easy for leaders to identify coaching opportunities and track progress without slowing down operations.
Expert Customer Success Teams Call center coaching software isn't plug-and-play. Success requires expert guidance from teams that understand contact centers.

Best Call Center Coaching Software 2025

All of the 10 Best Call Center Coaching Software we've featured here have impressive technology and great teams backing them. It wasn't easy to decide on the order, the ones with the most 'complete' call center coaching software features balanced with the evalutaion criteria are closer to the top.

We've included a call center coaching software feature breakdown in each review as a guide.

  1. AmplifAI
  2. Genesys
  3. CallMiner
  4. Verint
  5. Observe.AI
  6. LevelAI
  7. Balto AI
  8. Cresta
  9. MaestroQA
  10. Convin.ai

1. AmplifAI

AmplifAI Call center coaching software
AmplifAI call center coaching software

What makes AmplifAI the best call center coaching software of 2025?

AmplifAI call center coaching software delivers a comprehensive, AI-enabled approach that unifies coaching, quality assurance, performance management, gamification, and recognition into a single platform. Unlike competitors that offer coaching as an add-on feature, AmplifAI is purpose-built to empower team leaders with next-best actions, coaching effectiveness scoring, and automated QA insights that drive strategic agent development and measurable performance improvement.

AmplifAI Call Center Coaching Software Features

Coaching Software Feature Coaching Software Feature Details AmplifAI Capability
Automated Follow-up and Recognition Workflows Triggers post-session actions like follow-up tasks and recognition when KPIs improve.
Coaching Effectiveness Scores Measures how effective each leader's coaching is by correlating outcomes with performance trends.
Coach the Coach Actions Analyzes coaching patterns to recommend improvements for managers themselves.
Coaching Forms and Templates Provides customizable coaching templates for consistent session structure and note-taking.
Integrated KPI Data Connects to operational systems to provide unified performance views without manual reporting.
Next Best Coaching Actions AI surfaces the most impactful coaching opportunities to focus manager time effectively.
Performance Trend Visualizations Displays KPI data in visual dashboards for easier understanding of performance shifts.
Personalized Learning Integration Links coaching outcomes to eLearning modules and targeted training content.
Quality Management and Coaching Integration Integrates QA evaluations directly into coaching workflows for faster action.
Self-Coaching Capabilities Enables agents to view their own KPIs and feedback, supporting ownership of improvement.
Real-Time Agent Assist (RTAA) Delivers in-the-moment guidance during live customer interactions.

AmplifAI's Standout Feature

AmplifAI's ability to unify all contact center data and transform it into actionable coaching insights, including AI-powered next-best actions and High Performer Personas, sets it apart as the only call center coaching software that provides a true single source of truth for agent and coach performance across QA, gamification, recognition, and workforce management.

AmplifAI is Ideal For

  • Contact center's seeking an all-in-one call center coaching software that integrates seamlessly with their existing tools.
  • Organizations looking to leverage AI to drive personalized coaching, targeted development, and data-driven decision-making.
  • Companies committed to fostering a positive, engaging, and high-performing work environment for their agents.

AmplifAI Considerations

  • AmplifAI is best suited for brands and BPOs with 20 or more agents.
  • As a strategic partner and centerpiece of your contact centers performance improvement strategy, AmplifAI delivers the greatest return on investment for organizations that value data-driven coaching and AI automation.

AmplifAI Overall as a Call Center Coaching Software

AmplifAI's cutting-edge AI-enabled call center coaching software has earned it recognition as a Gartner Cool Vendor 2024 and been named as a leading Automated QA/QM and Performance Management vendor in the 2025 CMP Prism Report.

With an impressive 4.8-star rating, over 200,000+ users, and extensive adoption by 150+ brands and BPOs, AmplifAI is the top choice for AI-powered call center coaching software in 2025.


2. Genesys

Genesys call center coaching software
Genesys call center coaching software

What makes Genesys one of the best call center coaching software of 2025?

Genesys is a powerful and flexible call center coaching software known for its extensive suite of features, robust AI capabilities, and its ability to seamlessly integrate customer and employee experience management, making it a versatile tool for enterprise call centers.

Genesys Call Center Coaching Software Features

Coaching Software Feature Coaching Software Feature Details Genesys Capability
Automated Follow-up and Recognition Workflows Triggers post-session actions like follow-up tasks and recognition when KPIs improve. ⚠️
Coaching Effectiveness Scores Measures how effective each leader's coaching is by correlating outcomes with performance trends.
Coach the Coach Actions Analyzes coaching patterns to recommend improvements for managers themselves.
Coaching Forms and Templates Provides customizable coaching templates for consistent session structure and note-taking.
Integrated KPI Data Connects to operational systems to provide unified performance views without manual reporting.
Next Best Coaching Actions AI surfaces the most impactful coaching opportunities to focus manager time effectively.
Performance Trend Visualizations Displays KPI data in visual dashboards for easier understanding of performance shifts.
Personalized Learning Integration Links coaching outcomes to eLearning modules and targeted training content. ⚠️
Quality Management and Coaching Integration Integrates QA evaluations directly into coaching workflows for faster action.
Self-Coaching Capabilities Enables agents to view their own KPIs and feedback, supporting ownership of improvement.
Real-Time Agent Assist (RTAA) Delivers in-the-moment guidance during live customer interactions.

Genesys's Standout Feature

Genesys' standout feature is its comprehensive integration of customer and employee experience management. Genesys's ability to unify various interaction channels and provide real-time insights makes it a powerful tool for enhancing both customer satisfaction and agent performance.

Genesys is Ideal For

  • Contact centers who are already using Genesys cloud to manage their contact center.
  • Enterprise organizations with people and processes to get the most out of the extensive on-boarding process.

Considerations with Genesys

  • Genesys is primarily a CCaaS platform, utilizing apps within its cloud ecosystem. This means users are somewhat restricted to the Genesys environment, a walled garden where coaching is not the primary focus.
  • The extensive feature set might come with a higher price point, which could be a consideration for small to medium sized BPO's and businesses.
  • Genesys is not able to integrate all of your contact center data, which could lead to missed coaching opportunities.

Genesys Overall as a Call Center Coaching Software

Genesys offers a range of features that can support call center coaching efforts, such as real-time agent assistance, coaching appointment scheduling, and behavior and compliance monitoring.

As a primarily CCaaS platform, Genesys' coaching capabilities are offered through integrations partners like AmplifAI within its ecosystem, which means that coaching is not the primary focus.


3. CallMiner

CallMiner call center coaching software
CallMiner call center coaching software

What makes CallMiner one the best call center coaching software of 2025?

CallMiner call center coaching software is a leading conversation analytics platform that transforms customer interactions into actionable coaching insights through advanced AI and machine learning. Known for its Eureka Coach module and comprehensive speech analytics capabilities, CallMiner excels at identifying coaching opportunities from 100% of customer interactions, making it a powerful tool for data-driven coaching strategies in enterprise contact centers.

CallMiner Call Center Coaching Software Features

Coaching Software Feature Coaching Software Feature Details CallMiner Capability
Automated Follow-up and Recognition Workflows Triggers post-session actions like follow-up tasks and recognition when KPIs improve. ⚠️
Coaching Effectiveness Scores Measures how effective each leader's coaching is by correlating outcomes with performance trends.
Coach the Coach Actions Analyzes coaching patterns to recommend improvements for managers themselves.
Coaching Forms and Templates Provides customizable coaching templates for consistent session structure and note-taking. ⚠️
Integrated KPI Data Connects to operational systems to provide unified performance views without manual reporting.
Next Best Coaching Actions AI surfaces the most impactful coaching opportunities to focus manager time effectively.
Performance Trend Visualizations Displays KPI data in visual dashboards for easier understanding of performance shifts.
Personalized Learning Integration Links coaching outcomes to eLearning modules and targeted training content. ⚠️
Quality Management and Coaching Integration Integrates QA evaluations directly into coaching workflows for faster action.
Self-Coaching Capabilities Enables agents to view their own KPIs and feedback, supporting ownership of improvement.
Real-Time Agent Assist (RTAA) Delivers in-the-moment guidance during live customer interactions. ⚠️

CallMiner's Standout Feature

CallMiner's standout feature is its comprehensive conversation analytics engine that analyzes 100% of customer interactions to automatically surface coaching opportunities. The platform's AI can identify subtle patterns in agent behavior, customer sentiment shifts, and compliance risks that would be impossible to catch through manual sampling, providing managers with data-driven coaching insights at unprecedented scale.

CallMiner is Ideal For

  • Enterprise contact centers handling high interaction volumes who need conversation analytics to surface coaching insights from customer interactions.
  • Organizations with existing conversation analytics initiatives looking to extend their investment into basic coaching applications.
  • Contact centers focused on compliance and risk management where 100% interaction monitoring is critical for identifying coaching triggers.
  • Companies seeking analytics-driven identification of coaching opportunities based on conversation patterns and behavioral insights.

CallMiner Considerations

  • CallMiner is primarily a conversation analytics platform with coaching applications, which may not align with organizations seeking a purpose-built, all-in-one coaching software solution.
  • CallMiner's strength lies in identifying coaching opportunities through analytics rather than providing comprehensive coaching workflow management and effectiveness measurement.
  • Implementation and ongoing costs can be significant, particularly for smaller contact centers that may not fully utilize the extensive analytics capabilities.
  • While excellent at surfacing insights, CallMiner lacks advanced coaching features like next best actions, coaching effectiveness scoring, and coach-the-coach development.

CallMiner Overall as a Call Center Coaching Software

CallMiner's conversation analytics capabilities provide exceptional value for identifying coaching opportunities from customer interaction data. CallMiner;s ability to analyze 100% of interactions and surface behavioral patterns makes it a powerful tool for data-driven coaching strategies. However, its primary focus on analytics and insights generation means it may not provide the comprehensive coaching workflow management, effectiveness measurement, and AI-driven coaching prioritization that organizations need for a complete coaching solution.


4. Verint

Verint call center coaching software
Verint call center coaching software

What makes Verint one the best call center coaching software of 2025?

Verint call center coaching software is a comprehensive workforce engagement platform that leverages AI-powered bots to automate coaching workflows and enhance agent performance. Known for its Coaching Bot, Quality Bot, and advanced speech analytics capabilities, Verint excels at combining traditional workforce optimization with modern AI-driven coaching automation, making it a powerful solution for enterprise contact centers seeking to scale coaching through intelligent automation.

Verint Call Center Coaching Software Features

Coaching Software Feature Coaching Software Feature Details Verint Capability
Automated Follow-up and Recognition Workflows Triggers post-session actions like follow-up tasks and recognition when KPIs improve.
Coaching Effectiveness Scores Measures how effective each leader's coaching is by correlating outcomes with performance trends. ⚠️
Coach the Coach Actions Analyzes coaching patterns to recommend improvements for managers themselves.
Coaching Forms and Templates Provides customizable coaching templates for consistent session structure and note-taking.
Integrated KPI Data Connects to operational systems to provide unified performance views without manual reporting.
Next Best Coaching Actions AI surfaces the most impactful coaching opportunities to focus manager time effectively.
Performance Trend Visualizations Displays KPI data in visual dashboards for easier understanding of performance shifts.
Personalized Learning Integration Links coaching outcomes to eLearning modules and targeted training content.
Quality Management and Coaching Integration Integrates QA evaluations directly into coaching workflows for faster action.
Self-Coaching Capabilities Enables agents to view their own KPIs and feedback, supporting ownership of improvement. ⚠️
Real-Time Agent Assist (RTAA) Delivers in-the-moment guidance during live customer interactions.

Verint's Standout Feature

Verint's standout feature is its comprehensive suite of AI-powered bots, particularly the Coaching Bot, which provides real-time behavioral guidance and contextual knowledge to agents during customer interactions. This advanced AI technology automatically delivers coaching interventions in-the-moment, helping prevent quality and compliance issues before they occur while reducing average call duration and improving customer satisfaction scores.

Verint is Ideal For

  • Enterprise contact centers with existing workforce optimization initiatives looking to enhance coaching through AI automation.
  • Organizations requiring comprehensive compliance monitoring and automated quality management with integrated coaching workflows.
  • Large-scale operations seeking to automate coaching processes while maintaining human oversight and strategic coaching direction.

Considerations With Verint

  • Verint is primarily a workforce engagement and optimization platform with coaching automation features, which may not align with organizations seeking a purpose-built, human-centric coaching software solution.
  • The platform's emphasis on automation and bot-driven coaching may limit the flexibility and personalization that some coaching strategies require.
  • Implementation complexity and cost is significant, particularly for smaller contact centers that may not fully utilize the extensive workforce optimization capabilities.
  • While excellent at automating coaching processes, Verint's approach may not provide the strategic coaching development and effectiveness measurement that unified call center coaching platforms can offer.

Verint Overall as a Call Center Coaching Software

Verint's AI-powered coaching automation capabilities provide value for enterprise contact centers seeking to scale coaching interventions through intelligent bots and automated workflows. Verint's comprehensive workforce optimization tools makes it a powerful solution for large-scale operations focused on efficiency and compliance. However, Verint's primary focus on workforce engagement and automation means it may not provide the depth of strategic coaching development, effectiveness measurement, and human-centric coaching workflows that organizations need for comprehensive agent development.


3. Observe.AI

Observe.ai call center coaching software
Observe.AI call center coaching software

What makes Observe.AI one of the best call center coaching software of 2025?

Observe.AI call center coaching software is recognized for its robust AI-powered capabilities leveraging advanced AI for real-time guidance and post-interaction analytics, Observe.ai empowers agents and managers with actionable insights to improve customer interactions and compliance.

Observe.ai Call Center Coaching Software Features

Coaching Software Feature Coaching Software Feature Details Observe.ai Capability
Automated Follow-up and Recognition Workflows Triggers post-session actions like follow-up tasks and recognition when KPIs improve. ⚠️
Coaching Effectiveness Scores Measures how effective each leader's coaching is by correlating outcomes with performance trends.
Coach the Coach Actions Analyzes coaching patterns to recommend improvements for managers themselves.
Coaching Forms and Templates Provides customizable coaching templates for consistent session structure and note-taking. ⚠️
Integrated KPI Data Connects to operational systems to provide unified performance views without manual reporting.
Next Best Coaching Actions AI surfaces the most impactful coaching opportunities to focus manager time effectively.
Performance Trend Visualizations Displays KPI data in visual dashboards for easier understanding of performance shifts.
Personalized Learning Integration Links coaching outcomes to eLearning modules and targeted training content. ⚠️
Quality Management and Coaching Integration Integrates QA evaluations directly into coaching workflows for faster action.
Self-Coaching Capabilities Enables agents to view their own KPIs and feedback, supporting ownership of improvement.
Real-Time Agent Assist (RTAA) Delivers in-the-moment guidance during live customer interactions.

Observe.AI's Standout Feature

Observe.AI's standout feature is its real-time AI guidance combined with post-interaction analytics.

Observe.AI is Ideal For

  • Contact centers looking to leverage AI for real-time agent support and post-interaction coaching.
  • Organizations that prioritize compliance and risk management.
  • Businesses seeking to enhance customer interactions through advanced conversation intelligence.

Considerations With Observe.AI

  • Observe.AI's methodology is primarily AI-led, with a strong emphasis on real-time assistance and automated processes, which may not align with the coaching philosophy of all organizations.
  • At present, the platform does not include comprehensive tools to facilitate coaching by team leaders or evaluate the impact of their coaching efforts.
  • Observe.AI's AI-led approach may not be ideal for businesses that prioritize a more human-centric coaching strategy.
  • Observe's ability to integrate data from various sources may have some constraints, potentially resulting in an incomplete understanding of agent performance and overlooked coaching opportunities.

Observe.AI Overall as a Call Center Coaching Software

Observe.AI's real-time guidance, post-interaction analytics, and automated compliance monitoring support call center coaching efforts.

When assessed against the call center coaching software evaluation criteria, Observe.AI may not sufficiently address the challenges faced by team leaders and managers. While Observe.AI offers AI-only coaching features, it doesn't provide the comprehensive support human coaches need to be effective in thier roles.


8. Cresta

Cresta call center coaching software
Cresta call center coaching software

What makes Cresta one of the best call center coaching software of 2025?

Cresta is renowned for its AI-powered approach that provides real-time guidance, coaching, and automation.

Cresta Call Center Coaching Software Features

Coaching Software Feature Coaching Software Feature Details Cresta Capability
Automated Follow-up and Recognition Workflows Triggers post-session actions like follow-up tasks and recognition when KPIs improve.
Coaching Effectiveness Scores Measures how effective each leader's coaching is by correlating outcomes with performance trends.
Coach the Coach Actions Analyzes coaching patterns to recommend improvements for managers themselves.
Coaching Forms and Templates Provides customizable coaching templates for consistent session structure and note-taking. ⚠️
Integrated KPI Data Connects to operational systems to provide unified performance views without manual reporting.
Next Best Coaching Actions AI surfaces the most impactful coaching opportunities to focus manager time effectively.
Performance Trend Visualizations Displays KPI data in visual dashboards for easier understanding of performance shifts.
Personalized Learning Integration Links coaching outcomes to eLearning modules and targeted training content. ⚠️
Quality Management and Coaching Integration Integrates QA evaluations directly into coaching workflows for faster action.
Self-Coaching Capabilities Enables agents to view their own KPIs and feedback, supporting ownership of improvement. ⚠️
Real-Time Agent Assist (RTAA) Delivers in-the-moment guidance during live customer interactions.

Cresta's Standout Feature

Cresta's real-time AI guidance and generative AI coaching set it apart. Cresta's ability to provide personalized and timely support to agents during live interactions ensures that every customer conversation is optimized for success.

Cresta is Ideal For

  • Contact centers seeking to leverage AI to enhance agent performance and improve customer experiences in real time.
  • Organizations that want to automate quality assurance tasks and gain deeper insights into customer conversations.
  • Businesses that prioritize compliance and risk management in their contact center operations.

Considerations With Cresta

  • Cresta's approach relies heavily on AI-driven real-time assistance and automation, which may not be suitable for all organizations.
  • Cresta currently lacks features to support and assess the effectiveness of coaching performed by team leaders.
  • Cresta's AI-centric design might not be the best fit for companies seeking a more employee-focused approach to coaching.
  • Cresta's data integration capabilities may have limitations, which could result in coaches working with an incomplete picture of agent performance, potentially overlooking critical areas for improvement.\

Cresta Overall as a Call Center Coaching Software

Cresta's AI-powered features, such as real-time guidance and generative AI coaching, show promise in supporting call center coaching. Cresta's ability to integrate with other call center tools and provide real-time assistance and automated quality assurance aids coaching efforts.

When evaluated against call center coaching software criteria, Cresta may not adequately address the pain points faced by team leaders and managers, such as the time-consuming tasks of data compilation and analysis.

While Cresta offers AI coaching elements, it may not provide the necessary tools to empower human coaches-the ones who do the coaching.


7. LevelAI

LevelAI call center coaching software
LevelAI call center coaching software

What makes LevelAI one of the best call center coaching software of 2025?

LevelAI call center coaching software is recognized for its advanced AI capabilities and comprehensive approach to agent performance management. By leveraging natural language understanding (NLU) and real-time analytics, Level AI provides actionable insights that enhance both agent performance and customer satisfaction.

LevelAI Call Center Coaching Software Features

Coaching Software Feature Coaching Software Feature Details LevelAI Capability
Automated Follow-up and Recognition Workflows Triggers post-session actions like follow-up tasks and recognition when KPIs improve.
Coaching Effectiveness Scores Measures how effective each leader's coaching is by correlating outcomes with performance trends.
Coach the Coach Actions Analyzes coaching patterns to recommend improvements for managers themselves.
Coaching Forms and Templates Provides customizable coaching templates for consistent session structure and note-taking. ⚠️
Integrated KPI Data Connects to operational systems to provide unified performance views without manual reporting.
Next Best Coaching Actions AI surfaces the most impactful coaching opportunities to focus manager time effectively.
Performance Trend Visualizations Displays KPI data in visual dashboards for easier understanding of performance shifts.
Personalized Learning Integration Links coaching outcomes to eLearning modules and targeted training content.
Quality Management and Coaching Integration Integrates QA evaluations directly into coaching workflows for faster action. ⚠️
Self-Coaching Capabilities Enables agents to view their own KPIs and feedback, supporting ownership of improvement.
Real-Time Agent Assist (RTAA) Delivers in-the-moment guidance during live customer interactions.

LevelAI's Standout Feature

LevelAI's standout feature is its real-time agent assist function.

LevelAI is Ideal For

  • Call centers looking to leverage advanced AI for quality assurance and real-time agent support.
  • Organizations aiming to enhance customer interactions through detailed conversation analysis.
  • Businesses seeking to streamline coaching processes with automated recommendations.

Considerations With LevelAI

  • Level AI's strong focus on AI-driven automation and analytics may not align with organizations seeking an AI-enabled, human-centric coaching approach.
  • The platform's emphasis on AI-led real-time agent assist limits its ability to empower coaches and team leaders.

LevelAI Overall as a Call Center Coaching Software

LevelAI supports call center coaching by monitoring conversations, tagging key moments, and offering automated recommendations.

However, LevelAI's focus on AI-driven automation and real-time agent assistance doesn't fully meet all of the call center coaching software evaluation criteria to address the needs of team leaders seeking an AI-enabled, human-centric coaching approach.


8. Balto AI

Balto.ai call center coaching software
Balto AI call center coaching software

What makes Balto.ai one of the best call center coaching software of 2025?

Balto AI call center coaching software is a specialized real-time agent assistance platform that leverages AI to provide dynamic prompts and guidance during live customer interactions. Balto excels at delivering in-the-moment coaching through AI-powered prompts that help agents navigate complex conversations and improve performance during active calls.

Balto.ai Call Center Coaching Software Features

Coaching Software Feature Coaching Software Feature Details Balto.ai Capability
Automated Follow-up and Recognition Workflows Triggers post-session actions like follow-up tasks and recognition when KPIs improve.
Coaching Effectiveness Scores Measures how effective each leader's coaching is by correlating outcomes with performance trends.
Coach the Coach Actions Analyzes coaching patterns to recommend improvements for managers themselves.
Coaching Forms and Templates Provides customizable coaching templates for consistent session structure and note-taking.
Integrated KPI Data Connects to operational systems to provide unified performance views without manual reporting. ⚠️
Next Best Coaching Actions AI surfaces the most impactful coaching opportunities to focus manager time effectively.
Performance Trend Visualizations Displays KPI data in visual dashboards for easier understanding of performance shifts. ⚠️
Personalized Learning Integration Links coaching outcomes to eLearning modules and targeted training content.
Quality Management and Coaching Integration Integrates QA evaluations directly into coaching workflows for faster action. ⚠️
Self-Coaching Capabilities Enables agents to view their own KPIs and feedback, supporting ownership of improvement.
Real-Time Agent Assist (RTAA) Delivers in-the-moment guidance during live customer interactions.

Balto AI Standout Feature

Balto AI's standout feature is its real-time agent guidance system that provides dynamic prompts and suggestions during live customer interactions.

Balto AI is Ideal For

  • Contact centers prioritizing real-time agent assistance and in-the-moment coaching during live customer interactions.
  • Sales-focused teams and outbound operations seeking to improve conversion rates through real-time guidance and script adherence.
  • Organizations emphasizing compliance monitoring where immediate prompts and alerts are critical for regulatory adherence.
  • Contact centers looking for quick impact on call quality through real-time coaching without extensive training programs.

Considerations With Balto AI

  • Balto is primarily a real-time agent assist platform with coaching elements, which may not align with organizations seeking comprehensive coaching development and long-term agent growth strategies.
  • Balto AI's focus on real-time prompts and guidance limits its ability to provide structured coaching workflows, effectiveness measurement, and strategic coaching planning.
  • While excellent for immediate performance support, Balto AI lacks advanced coaching features like coaching effectiveness scoring, next best actions, and coach development capabilities.

Balto AI Overall as a Call Center Coaching Software

Balto AI's real-time agent assistance capabilities provide valuable support for immediate performance improvement and compliance monitoring during customer interactions. Balto AI's primary focus on real-time assistance means it may not provide the comprehensive coaching development, strategic planning, and effectiveness measurement that organizations need for long-term agent growth and coaching program success.


9. MaestroQA

MaestroQA call center coaching software
MaestroQA call center coaching software

What makes MaestroQA one of the best call center coaching software of 2025?

MaestroQA call center coaching software boasts robust quality assurance capabilities and its integration of coaching elements. It provides a comprehensive suite of tools designed to streamline QA processes making it a valuable asset for call centers of all sizes.

MaestroQA Call Center Coaching Software Features

Coaching Software Feature Coaching Software Feature Details MaestroQA Capability
Automated Follow-up and Recognition Workflows Triggers post-session actions like follow-up tasks and recognition when KPIs improve. ⚠️
Coaching Effectiveness Scores Measures how effective each leader's coaching is by correlating outcomes with performance trends.
Coach the Coach Actions Analyzes coaching patterns to recommend improvements for managers themselves.
Coaching Forms and Templates Provides customizable coaching templates for consistent session structure and note-taking.
Integrated KPI Data Connects to operational systems to provide unified performance views without manual reporting.
Next Best Coaching Actions AI surfaces the most impactful coaching opportunities to focus manager time effectively.
Performance Trend Visualizations Displays KPI data in visual dashboards for easier understanding of performance shifts.
Personalized Learning Integration Links coaching outcomes to eLearning modules and targeted training content. ⚠️
Quality Management and Coaching Integration Integrates QA evaluations directly into coaching workflows for faster action.
Self-Coaching Capabilities Enables agents to view their own KPIs and feedback, supporting ownership of improvement. ⚠️
Real-Time Agent Assist (RTAA) Delivers in-the-moment guidance during live customer interactions.

MaestroQA's Standout Feature

MaestroQA's standout feature is its seamless integration of QA and coaching workflows. By linking QA evaluations directly to coaching sessions, the platform ensures that feedback is actionable and impactful, driving continuous improvement in agent performance.

MaestroQA is Ideal For

  • Call centers seeking to integrate quality assurance with coaching to enhance agent performance.
  • Organizations aiming to streamline QA processes and automate manual tasks.
  • Businesses looking to leverage detailed analytics and root cause analysis to drive continuous improvement.

Considerations With MaestroQA

  • MaestroQA is primarily a quality assurance platform with coaching elements focused on quality data. This may not offer as comprehensive a coaching experience as all in one platforms dedicated to empowering team leaders and managers in coaching.
  • Call center coaches and team leaders will still have to manually review data to make informed decisions on next best coaching actions.

MaestroQA Overall as a Call Center Coaching Software

MaestroQA's integration of quality assurance and coaching workflows can support call center coaching efforts by linking QA evaluations to coaching sessions.

However, MaestroQA's primary focus on quality assurance may not provide a comprehensive coaching experience for team leaders and managers. While MaestroQA's QA capabilities are robust, it doesnt meet the full call center coaching software evaluation criteria team leaders and coaches need.


10. Convin

Convin call center coaching software
Convin call center coaching software

What makes Convin.ai one of the best call center coaching software of 2025?

Convin call center coaching software is known for its AI-driven approach to conversation intelligence. By leveraging advanced AI technologies, Convin enhances agent performance, quality assurance, and overall call center operations.

Convin.ai Call Center Coaching Software Features

Coaching Software Feature Coaching Software Feature Details Convin Capability
Automated Follow-up and Recognition Workflows Triggers post-session actions like follow-up tasks and recognition when KPIs improve.
Coaching Effectiveness Scores Measures how effective each leader's coaching is by correlating outcomes with performance trends.
Coach the Coach Actions Analyzes coaching patterns to recommend improvements for managers themselves.
Coaching Forms and Templates Provides customizable coaching templates for consistent session structure and note-taking. ⚠️
Integrated KPI Data Connects to operational systems to provide unified performance views without manual reporting.
Next Best Coaching Actions AI surfaces the most impactful coaching opportunities to focus manager time effectively.
Performance Trend Visualizations Displays KPI data in visual dashboards for easier understanding of performance shifts.
Personalized Learning Integration Links coaching outcomes to eLearning modules and targeted training content.
Quality Management and Coaching Integration Integrates QA evaluations directly into coaching workflows for faster action. ⚠️
Self-Coaching Capabilities Enables agents to view their own KPIs and feedback, supporting ownership of improvement.
Real-Time Agent Assist (RTAA) Delivers in-the-moment guidance during live customer interactions.

Convin Standout Feature:

Convin's standout feature is its AI-powered call monitoring and conversation intelligence.

Convin is Ideal For:

  • Call centers looking to leverage AI for comprehensive call monitoring and quality assurance.
  • Organizations aiming to enhance agent performance through real-time assistance and detailed analytics.
  • Businesses seeking to optimize their call center operations with advanced conversation intelligence.

Considerations with Convin:

  • Convin is primarily focused on AI-driven automation and conversation intelligence platform, which may not align with organizations seeking an all in one call center coaching software.
  • Primarily real time agent assist with coaching elements added, it lacks the current functionality to be considered a full stack call center coaching software.

Convin Overall as a Call Center Coaching Software

Convin's AI-powered call monitoring and conversation intelligence capabilities provide valuable insights for call center coaching. However, its primary focus on AI-driven automation and analytics may not align with organizations seeking a comprehensive, all-in-one call center coaching solution. While Convin's features can help managers identify areas for improvement and optimize call center operations, it may not provide the full range of call center coaching software evaluation criteria, features, and functionalities needed to empower team leaders and managers in their coaching efforts.

As a result, Convin may be better suited as a complementary tool rather than a standalone call center coaching platform.


Explore More Contact Center Software Solutions

If you’re building a complete contact center performance strategy, these expert-reviewed guides will help you find the best tools for QA, performance management, and gamification, each designed to work alongside coaching to improve every layer of the agent experience.

👉 Explore the Best Call Center Quality Assurance Software Platforms (AmplifAI ranks #1 in unified QA + coaching workflows).

👉 Discover the Best Call Center Performance Management Software platforms of 2025. (AmplifAI ranks #1 for real-time insights, coaching alignment, and performance enablement.)

👉 Check out the Top Contact Center Gamification Software Tools (AmplifAI boosts agent motivation with AI-driven recognition).


Call Center Coaching Software FAQs

What features should I look for in Call Center Coaching Software?

Look for platforms that include:

  • AI-driven coaching actions
  • Coaching effectiveness tracking
  • Integration with QA, CRM, and WFM
  • Role-specific dashboards
  • Gamification + recognition

👉 See the full call center coaching software feature breakdown

How do I evaluate Call Center Coaching Software?

Use criteria like:

  • Integrated QA + coaching workflows
  • AI-powered coaching suggestions
  • Role-based dashboards
  • Goal-setting + recognition features

👉 Review the full call center coaching software evaluation criteria

How is AmplifAI different from other call center coaching tools?

AmplifAI unifies all of your data to power an AI ready layer for end to end performance management including, coaching, QA, performance, and gamification into a single platform. AmplifAI is the only call center coaching software platform to offers real-time next-best actions, coaching effectiveness scores, and AI-powered high-performer modeling, making coaching data-driven and scalable.

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Richard James

Richard James

Director of CX, Web | AmplifAI

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Richard is an AI technologies expert with over 15 years of experience in guiding brands to find the right software, AI, and UX solutions to solve their problems. Richard has a deep understanding of customer experience (CX) technologies that positively impact both customers and support agents. With a passion for research and continuous learning, Richard is an advocate for technology that augments, not replaces what makes us human. When not immersed in research, you might find him blazing new trails with his wife Tara and their dogs, or crafting culinary masterpieces in the kitchen.

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